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As consumers, we define ourselves by the brands we keep. We believe in them, yet they seldom give us new reasons to do so. But that's changing now as we find ourselves in the early stages of a new...
McDonough Braungart Design Chemistry (MBDC) certified more than 100 products to its Cradle to Cradle (C2C) standards last year, bringing the total number of C2C products to more than 300. ...
A new standard has defined "natural" when it comes to home cleaners, laundry detergent and dish soap. ...
The new Green Product Association is a non-profit focused on making sustainable building products more mainstream by connecting architects with green products and helping companies promote their...
What does Toyota's travails mean to green marketing? That's a question that seems ripe these days, as the leading Japanese auto maker gets a comeuppance for its allegedly serious safety defects....
This panel discussion from the State of Green Business Forum in San Francisco explores how the rules of green marketing have changed, and how companies are adapting to the new green marketing...
In a world in which vast amounts of information are available about companies and products, the rules of green marketing have changed. It’s no longer just about making claims and sporting...
This report gives an introduction to the top seven strategies being employed by companies that want to stay ahead of the curve on sustainability efforts. ...
When the Food and Drug Administration earlier this month expressed for the first time some concern about bisphenol A, it no doubt caused some panic among potentially impacted firms -- but it also...
The CEO of OPower talks to GreenBiz.com senior writer Marc Gunther about how a simple smiley face can get energy hogs to become energy misers, and how utilities are seeing the light in using...
As the sun began to set on 2009, we asked some of our readers and partners to share their innovations, commitments, and passions for the coming year. ...
Everybody’s got one, but some years even our loved ones — not to mention our bosses — fail to ask. But we did. ...
Facing risks from toxic toys to questions about nanomaterials, smart companies have begun to take dramatic steps forward in disclosing potentially toxic ingredients to investors, customers and...
SC Johnson has finished listing most of the ingredients in all of its home cleaning and air care products on its consumer-focused website. The company will next introduce a Spanish-language site,...
The Cooper Hewitt People's Choice Award was the only category in the Smithsonian Institution's recent National Design Awards to be opened to public voting, and over 6,000 designers, consumers, and...
With the release of its sixth annual "corporate consciousness" report, the green business leader sets its sights on auditing and greening its supply chain and moving its packaging to...
The Federal Trade Commission charged four clothing and textile companies with saying their products are made from bamboo when they are actually made of rayon. The FTC also levied a series of...
The U.S. Department of Agriculture has proposed a new label to identify products made with renewable plant, animal, marine or forestry materials. The proposal is an outgrowth of the government's...
The GreenBiz debate about radical transparency has focused primarily on one question: Can business-to-consumer (B2C) transparency influence consumers' behavior? The research and design institute...
Having already developed concentrated versions of its laundry detergent, Unilever has launched its Cleaner Planet Plan to switch customers over to the lower-impact versions and help them reduce...
GreenBiz.com
In the just-published State of Green Business 2010 report, we take an extensive look at the data behind the move toward making mainstream businesses greener.
Click here to read all of our in-depth coverage of the State of Green Business, and to download the report.
Find great professional service providers who specialize in green business. GreenBiz.com's Professional Services Directory lists great resources in sustainability strategies, energy efficiency, marketing, supply chain, recruiting and HR, and many more.
This book from Seventh Generation's Jeffrey Hollender and Bill Breem equips people with...
This slideshow from Cisco Systems outlines some of the steps the company has taken to...- This report highlights 16 bad actor chemicals in widespread use in California. What they...
Julie Corbett, founder of Ecologic Brands, the company that developed a new paper-plastic...- Senior Writer Marc Gunther sits down with Jeff Horowitz to discuss Avoided Deforestation...
Geoengineering may be the only solution to our myriad environmental crises, but that...
In 2010, we're bringing our acclaimed State of Green Business Forum to San Francisco and Chicago, digging in to the research in the annual State of Green Business report to discover recent trends in green business and hear from industry experts about what the future will hold. Read all our coverage of the events here.
A Corporate Finance Approach to Climate-Stabilizing Targets
Learn Autodesk’s method for setting corporate greenhouse gas targets that align with global climate stabilization goals—and how you can adopt it.
A monthly metric on responsibility, information, and purchasing in the green economy. The Green Confidence Index is the first ongoing consumer study of its kind. Learn More.