New Soap, Old Bottle: Repackaging Name Brand Cleaners

Published April 14, 2009

Great idea, but...

Putting household cleaners and windshield wiper fluid in what looks like a pop bottle should be a concern for parents. I am still for this idea, but as always, teach/warn your kids appropriately. Otherwise the next press for this company might not be good news.

Truth

Home Depot customers *will* try to drink products sold in the plumbing isle.

Bottle reuse

I'm wondering what the complete comparative life-cycle analysis data looks like for this idea. I worked for a company that considered doing this but after analyzing the transportation and washing impacts we determined that new bottles, readily-recyclable, produced with high quantities of recycled content, we determined that the net sustainability benefits were, minimal (if at all). Certainly this will vary by location, product type and the assumtions in the underlying data. I'm concerned about initiatives that seem like an improvement at first glance may, after a full life-cycle evaluation, really be sub-optimal for the larger system.

Just a thought.

awesomely awesome.

I think this is an awesome idea. Not only is it practical, its very cute! I think that it would appeal to many young individuals that may think their lives are too fast paced to live green/recycle.

As with any household cleaner, you should keep products out of reach of young children. I don't think that the type of bottle used is really that big of an issue. Flashy packaging, cartoon-ish characters and fun smells also attract children. You don't really hear too much in the media about children scarfing down scrubbing bubbles for breakfast.

Logic

This makes sense. Nice to see creativity merge with a good cause in such an effective way.

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